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Casino promotion has experienced substantial changes over the years, adjusting to technological progress and evolving consumer tastes. In the initial 2000s, classic advertising strategies prevailed, with casinos counting heavily on physical media and TV commercials. Nevertheless, the surge of electronic marketing has transformed how casinos...

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Casino loyalty systems have changed dramatically over the periods, becoming crucial tools for player holding and participation. According to a twenty twenty-three report by the American Gaming Society, nearly 80% of players engage in some form of loyalty scheme, emphasizing their importance in the gaming...